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Missha is a Korean beauty brand established in the year 2000 under the company Able C&C. They began as an online brand that operates in Korea, before expanding and making its way to different countries across America, Europe and Asia-Pacific.

Over the last 20 years, Missha has constantly listened closely to their customers’ feedback and skin concerns, which is the main driver of their research and development efforts. Furthermore, the brand's focus is on using only necessary ingredients and advanced skin science to carefully formulate some of the best Korean skincare and makeup products that will deliver visible, efficacious results you can experience for yourself.

Today, Missha operates in more than 30,000 stores across the globe in various shopping centres, road shops, department stores and so on. With a cumulative number of over 10 million satisfied customers worldwide, the Korean skin care brand has established itself as a reliable, high quality and well-loved K-beauty brand!

Popular Missha Aus Products

Missha is well known for its BB Cream. This makeup BB cream is their top-selling product which provides the skin with a strong, long-lasting coverage that does not oxidize or turn grey. Made with 8 types of hyaluronic acid, collagen and peptides Missha makeup BB cream leaves the skin feeling supple, silky smooth and flawless with a clear, bright-looking complexion. The blendable and natural finish makes it suitable for daytime or nighttime use.

In addition to their makeup, Missha Time Revolution is also one of the brand’s steady best sellers in the skincare category. This brand's skincare line is formulated with fermented ingredients that help boost skin elasticity, diminish aging signs and restore the skin’s vitality. The use of fermented ingredients in Missha Aus products allow for quicker, deeper absorption to cater to common skin concerns.

Shop Missha at BONIIK – the best Korean beauty, skincare and makeup store in Australia!